Doug Sanford Promoted to IDEAL Industries, Inc. Chief Operating Officer

Former Senior Vice President Doug Sanford recognized for his business strategy and operational vision for the company. 

Figure 1: IDEAL Industries, Inc. is proud to promote Doug Sanford to the newly created role of Chief Operating Officer.

SYCAMORE, ILL. – IDEAL Industries, Inc. is proud to announce the promotion of Doug Sanford to Chief Operating Officer (COO). In this newly created position, Doug will be responsible for the organizational strength and performance of the three global brands under the IDEAL Industries umbrella: IDEAL® Electrical, Anderson Power™ and Enatel®. Additionally, he will be a strong advocate and coach to ensure execution of the IDEAL values-based operating model across the global organization.


Doug joined IDEAL Industries in October 2016 as the Group President for IDEAL Electrical. He was promoted to Senior Vice President, E&I in August 2019 and for the past four years has been driving strategic focus and global alignment across the divisions to support greater organic growth and profitability. 

“Doug’s thoughtful approach in executing a focused business strategy has ensured the company’s position to win in all markets where business is conducted,” says IDEAL Industries, Inc. Chief Executive Officer Steve Henn. “We are confident his promotion will further strengthen our company’s focus, vision and values.”


Prior to joining IDEAL Industries and beginning in 2003, Doug held general management roles within HA International, International Equipment Solutions and Hendrickson. Doug holds a bachelor’s degree in marketing from Bradley University. Doug and Rebecca have four adult children and are looking forward to the arrival of their first grandchild in December.