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IDEAL Appoints Dorothy Heckle Channel Marketing Manager

SYCAMORE, IL, OCTOBER 24, 2013 – IDEAL INDUSTRIES, INC., one of the world's largest manufacturers and suppliers of quality tools, connectors and testing products for electricians and data communications contractors, today announced the appointment of Dorothy Heckle as Channel Marketing Manager. Based at the company's headquarters in Sycamore, IL, Ms. Heckle will be responsible for developing and facilitating channel-specific marketing programs to drive growth within the IDEAL distribution network, as well as to oversee advertising, publicity, social media and website initiatives.

Ms. Heckle joins IDEAL after an 8-year career with Newell Rubbermaid where she progressed through successful roles as Brand Manager, Global Brand Manager, and Senior Channel Manager. Prior to that, she served as Product Manager at Boise Paper for seven years.

"As IDEAL continues to expand its presence in a variety of markets, we wanted to put in place an experienced and knowledgeable professional to ensure our brand remains fresh, innovative and consistent throughout all our business units," said Joe Saganowich, Vice President, IDEAL Electrical Distribution Group. "Dorothy brought to the table everything we needed. Our long-term, proven commitment to the IDEAL distribution channel means that her new role is central to the success of our business. Her impressive track record at Rubbermaid and Boise means we can be confident she will add value to our distributor and partner relationships."

Over 6,000 items make up the IDEAL family of products including some whose names have become synonymous with their function such as Wire-Nut® wire connectors or T®-Stripper wire strippers. The IDEAL line contains just about everything an electrician might need for an easier, more efficient job: industry standard wire connectors, fish tapes, benders, wire pulling lubricants, strippers, hand tools and wire management supplies. along with a comprehensive family of rugged, versatile and easy-to-use test and measurement instruments.

To learn more visit www.idealindustries.com.


IDEAL INDUSTRIES, INC. has been serving the electrical industry since 1916. IDEAL is one of the world's leading manufacturers of professional quality tools and supplies serving installation professionals in the construction, maintenance, data communications and original equipment manufacturing industries.

Editorial Contacts:

Dan O’Connell
O’Connell Communications, Inc.

Liz Koley

©2013 IDEAL INDUSTRIES, INC. All rights reserved. All products and names mentioned are the property of their respective owners. While IDEAL has made every effort at the time of publication to ensure the accuracy of the information provided herein, product specifications, configurations, prices, system/component/options availability are all subject to change without notice.

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